Rankings Revealed

I recently purchased the eBook "Rankings Revealed" after months of believing that I could optimize my sites, achieve higher search engine rankings, and therefore bring in more traffic and make more money, all on my own, just by reading and following the suggestions that could be found, for free, by surfing the 'net.

After all, I'm no dummy. I'm computer literate. I know HTML and understand the basic tasks that need to be done to pull in visitors. I even have some fairly good rankings for specific important (to me) keywords for my sites. All I figured I had to do was plug along and things would get even better month after month. And they did. But eventually you hit a brick wall.

Unfortunately, compeition is very keen on the Internet. As fast as you improve your site, especially if you're competing against very savvy marketers, it takes quite an effort to just keep pace, much less inch your way up the standings. It's well known that being found on the 3rd page of search results, even though there might be 200 pages, is just about as bad as being on the 199th page. In order to succeed you need to be on the first page (and towards the top of that page, as well).

One thing I've learned in the last few years is that if you're willing to be creative (focusing for example on very targeted and specific phrases rather than broad keywords like "books" or "health"), you can usually get onto the first page for a lot of phrases. Unfortunately, you need better rankings and creative strategies to leapfrog over your competition.

Over the last several months, I found the name Sean Burns, and his book "Rankings Revealed" popping up more and more in the ezines, and in recommendations from the "gurus". After reading Sean's sales page for the umpteenth time, I decided to make the investment and buy the book, which I immediately downloaded.

"Rankings Revealed" is formatted in the standard PDF format. The first thing I did was glance over the table of contents, and immediately realized that this was a book I wanted to actually print out, and put in a binder, so that I could highlight and dog-ear important points. Some eBooks are fit for reading and filing, "Rankings Revealed" is meant to be read and reread over and over again.

Mr. Burns' writing style is easy to understand, and he gives lots of examples. Many eBook authors leave you hanging, fulfilling their promise on the sales page, but not telling the whole story (figuring that they'll hook you into buying the new and improved version next year since they have you on their mailing list). When you reach the end of "Rankings Revealed" you won't be wondering "where's the beef", you'll be ready to get to work, ready to go back and find specific advice in order to begin specific strategies to improve your site.

Last, but certainly not least, purchasers of "Rankings Revealed" are entitled to access the members forum. You can ask questions and get great specific advice from Sean and others. This one feature alone is worth the absurdly low price of the book.

If you're one of my competitors, here's some advice. Do not, I repeat, do not read "Rankings Revealed"! But if you're in some other industry and need some help climbing the charts, I can totally recommend this book to you.

If you want to read a sample to see the type of quality content you'll find in the book, Sean's given me authorization to let you read this snippet titled "Profiting from Mistakes", it will give you an idea about his writing style and the creativity in his book.

For more information, visit the "Rankings Revealed" site.